Despite being the cornerstone of many hotel strategies, revenue per available room (RevPAR) only shows a fraction of a hotel’s financial performance. If you're a hotelier focusing solely on RevPAR to measure your hotel’s performance, you’re likely missing out on a huge opportunity.
With this in mind, we put together this free guide to share the truth about RevPAR and discuss the following topics:
- The history of RevPAR
- The problems with RevPAR
- Why you should consider using other hotel metrics
- What hotel metrics you should use to fuel your hotel’s performance strategy